Pepsi® beverage by Suntory PepsiCo Beverage (Thailand) Company Limited, is building on last year's success and taking the food scene to the next level with the “PEPSI MITRCHUNKIN 2024” campaign. This year, it’s all about more flavor, more fizz, and more fun with a second round of must-try dining spots your friends won’t want to miss. Reinforcing its place as the go-to soda drink for foodies, Pepsi’s slogan “Any meal’s better with Pepsi” sets the vibe for this year’s delicious adventure. They’re bringing together a crew of food-loving friends to share their favorite spots on the PEPSI MITRCHUNKIN microsite, where you and your crew can check in and review over 150 sizzling restaurants across Thailand – from Thai food, Moo Kratha, BBQ, shabu and international bites. Trust us, grab your friends, it’s going to be tasty, spicy, and oh-so-fizzy every meal.
Mrs. Laddawan Lertwasin, Senior Marketing Manager, Suntory PepsiCo Beverage (Thailand) Company Limited, said “This year, Pepsi is ready to build on the success of last year’s ‘PEPSI MITRCHUNKIN’ campaign by offering a handpicked list of must-try restaurants, curated by foodie friends to invite everyone to come and enjoy their favorite meals together, enhanced by Pepsi or Pepsi Zero Sugar for that extra burst of flavor. For this campaign, we’ve gathered 150 restaurants, carefully selected by over 150 foodie celebs from across Thailand, including Toey Jarinporn, Pa Tue, Ja Yossinee, and many more. The list covers a wide range of delicious eats – from Thai cuisine and Moo Kratha BBQ to hidden restaurants. We’re also launching the full membership system for ‘PEPSI MITRCHUNKIN’ for the first time, giving everyone real-time access to restaurant info anytime, anywhere. Plus, there’s loads of fun with activities like point collection from playing games, writing reviews, or checking in at participating restaurants to earn rewards. We believe deliciousness is always available, and with Pepsi, you can enjoy that fizzy delicious anytime, anywhere.”
Pepsi is also turning up the heat by bringing in the sizzling duo, Gemini Norawit Titicharoenrak and Fourth Nattawat Jirochtikul, to add even more flavor to the campaign with their special show “PEPSI MITRCHUNKIN Guide with Gemini – Fourth.” These two heartthrobs will take you on a tasty adventure, exploring must-try restaurants, hidden gems, and favorite spots. Along the way, they’ll be joined by their best pals from the industry, sharing hilarious and heartwarming moments of friendship without holding back. If you want the scoop on where the hottest, spiciest eats are, you’ve got to tune in! Catch it every other Friday at 6 PM on Facebook and YouTube: GMMTV. Don’t miss the latest episode 12, airing on Friday, 6 September 2024. It’s guaranteed to be packed with delicious, glam, spicy, and fizzy in every meal.
Stay updated on all the latest buzz and enjoy tons of exclusive activities through our microsite at https://www.pepsimitrchuankin.com/, or follow us for more details on Facebook: PepsiThai, LINE Official Account: @Pepsi, Twitter: Pepsi-Cola, and YouTube: Pepsi Thailand.
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